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BUSINESS VISITING TOUR: MANAGEMENT INSIGHTS & TRADE OPPORTUNITIES AT PARC MALL
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BUSINESS VISITING TOUR: MANAGEMENT INSIGHTS & TRADE OPPORTUNITIES AT PARC MALL

Experiencing Management Excellence – Expanding Strategic Connections – Activating Trade Opportunities
Mở/Đóng

    As part of the Business Visiting Tour Series under GIBA’s strategic pillar of Strategic Connectivity & Synergistic Trade Promotion, the Global Intellectual Business Association (GIBA) successfully organized a business visiting tour at Parc Mall, with the participation of the GIBA Executive Board, community members, and distinguished guest entrepreneurs.

    More than a corporate visit, the Business Visiting Tour is designed as a hands-on managerial learning journey, enabling entrepreneurs to:

    • directly observe operational models and management mindsets,
    • gain insights into investment and project development stories from the perspective of those directly involved,
    • expand connections while exploring opportunities for sustainable collaboration and trade.

    Connections Rooted in Openness and Authenticity

    The program began in a warm and intimate café setting, where entrepreneurs had the opportunity to get acquainted, exchange business fields, share interests, and identify potential collaboration “touchpoints.” This served as a crucial starting point, laying the foundation for effective engagement throughout the journey—true to GIBA’s philosophy of “Quality Connections – Valuable Partnerships."

    Experiencing the Planning Mindset and Operational Strategy of Parc Mall

    Under the direct guidance of Mr. Lê Văn Lành – Investor of Parc Mall, the delegation visited the rooftop area, regarded as the “heart” of the project. Here, GIBA members had the opportunity to listen to the story behind the formation of Parc Mall, its planning vision, and the project’s overall operational strategy within the broader development landscape of the Central Park area.

    Practical insights shared by the investor and hands-on operator offered in-depth perspectives on:

    • commercial project development thinking,
    • balancing business performance with sustainable value creation,
    • the role of long-term vision in governance and investment.

    Observing Business Models and Market Behavior in Practice

    Continuing the program, the delegation conducted a detailed walkthrough of Parc Mall’s commercial floors. Observing spatial layout, customer flow design, tenant structure, and the real-time shopping atmosphere helped entrepreneurs:

    • gain a deeper understanding of customer behavior,
    • identify factors that create commercial value,
    • draw practical lessons applicable to their own business models.

    Strengthening Trust – Expanding Collaboration Through Deeper Engagement

    Business discussions continued during an intimate networking lunch. The close and relaxed setting fostered deeper exchanges, allowing potential relationships to evolve into mutual understanding, empathy, and trust—essential foundations for long-term cooperation within the GIBA ecosystem.

    The program concluded with goodwill handshakes and shared commitments, marking the beginning of new collaborative relationships oriented toward sustainable development and shared value creation.

    Appreciation from the GIBA Community

    The Global Intellectual Business Association (GIBA) sincerely extends its appreciation to the Executive Board and Organizing Committee for their vision and efforts in delivering a practical, knowledge-rich, and connection-driven Business Visiting Tour.

    In particular, GIBA expresses its deep gratitude to Mr. Lê Văn Lành for his warm hospitality, open sharing spirit, and valuable, practical insights into the formation and development of the Parc Mall project. His support and collaboration were key factors contributing to the overall success of the program.

    GIBA also warmly welcomes distinguished guest entrepreneurs who officially joined the community following the event. Your presence and commitment continue to affirm the values of Connection – Creation – Elevation – Value Dissemination that GIBA consistently and steadfastly pursues.

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